On Thursday, February 28th at 8:00 a.m., Frederick Memorial Hospital, the American Cancer Society and local dignitaries will join radio stations Key 103 and 106.9 the Eagle to kick off the groups’ fourth-annual Relay for Life Radiothon. Volunteers will be manning the phones and accepting donations on Thursday and Friday February 28th and March 1st from 5:00 a.m. until 7:00 p.m.
Donations can be made by calling 240-566-3704 during Radiothon hours or visiting the Relay for Life Radiothon website at any time. An online auction featuring sports memorabilia and local experiences (like a Frederick Wine Trail package and a hot air balloon ride) is also live through March 1st at 6:00 p.m. 100% of the proceeds from the auction will go toward the Radiothon total.
The 2012 Relay for Life Radiothon raised a grand total of $35,067, and every last penny went to the American Cancer Society (ACS), which in turn provides support to the cancer patients Frederick Memorial Hospital cares for every day. ACS programs include Road to Recovery, which offers rides to help cancer patients find transportation for appointments, and the Look Good, Feel Better program, which helps patients manage the appearance-related side effects of cancer treatment. ACS also funds more research than any other organization, second only to the federal government.
“The Relay for Life Radiothon is a great fundraiser for our ACS programs, but even more importantly it’s a source of hope,” says Laurie Frey, Community Manager of the South Atlantic Division of the American Cancer Society. “Our Relay for Life mantra continues to be ‘HOPE > cancer’ – hope is greater than cancer. Radiothon helps us spread hope and raise the funds needed to give cancer patients reason after reason to feel inspired to fight to be well.”
“This is our fourth year partnering with these two radio stations to bring the Relay for Life Radiothon to the greater Frederick community,” says FMH Director of Marketing and Communications Harry Grandinett. “Over the past three years, our Radiothon events have had a dramatic impact on the level of public awareness of the remarkable level of cancer care available right here in Frederick. From CyberKnife radiosurgery to the latest clinical trials, FMH offers advanced cancer treatment options for our growing community. We’re looking forward to another successful event and raising money to help the fight to end this disease.”
As in previous years, the broadcast will feature stories of hope from cancer survivors and their caregivers. Listeners will also hear interviews with prominent medical professionals from throughout the continuum of care at Frederick Regional Health System.
“Excitement is building at Key 103 and 106.9 the Eagle for this fourth-annual event. Every year we’ve been humbled by the outpouring of community support, and it keeps growing!” says Manning Broadcasting Program Director Kym McKay. “It’s so moving to know our efforts raise money that supports our own friends, family and neighbors. The money raised helps provide care and services for cancer patients in our area.”
The Relay for Life Radiothon is made possible by the generosity of hundreds of volunteers and cancer survivors. Anyone interested in participating can contact Laurie Frey at the American Cancer Society, email@example.com.